[Want to read later?] Click here to get this post as a PDF
Every marketer’s
aim is the same when it comes to his website. He wants his website to get
maximum traction and wants loads of people to visit his site. There are so many
ways to make sure that the traffic to your website goes up. The mandate of
course is that you need to have content that is relevant, interesting, unique
and original. This in itself should guarantee an increase in your website
traffic naturally. However, there are lots of small things that you can do that
will give an additional push to increasing traffic on your website.
Let us look at a
few such things that can help boost traffic.
1) A good headline is a must.
Headlines are the first and foremost things that catch the attention of the
readers. Unless you make it really interesting, they will not go beyond the
headline. In fact, when the article is shared, the headline is the only thing
that is seen. The headline has to draw the attention of the reader and hook
him. It has to be relevant, unique and interesting. A really good headline will
help in increasing the traffic to your website especially when it gets shared
on different social platforms.
2) Articles written should consist
of good content. The better the quality of your article, the higher it gets
ranked when it comes to search results. The articles on your website have to be
relevant to your audience. They have to cater to some or the other needs of
your audience. Your audience must find the solution of all their problems at
one destination (which in this case is your website). You must give them
something that no one else is giving them or at least your information should
be much superior in quality. Please
ensure that your content is genuine and not copy pasted from another website
else the search engines will definitely detect the same and you will get pushed
way down the ladder of consideration sets when a search is run.
3) It is also important that the
content you create is shareable. This will ensure that your readers act as
advertisers for you and spread the word for you. Ensure that along with an interesting
headline, the introduction to your article is also as intriguing and captures
the attention of your audience. This will make the article shareable on social
media networks like Facebook, Twitter etc. Also keep in mind that you put up
new articles consistently and your article lengths are kept varied. You also
have to add the relevant tags to your article for them to be search friendly.
Use high quality, original visuals. Have videos on your website. Also have all
your social plugins on your website.
4) Try and see if there is some
niche in your field that has not yet been addressed or a niche where
information is still at a very nascent stage. Address such niches. Create
original content for such niches and become the expert here. This will lead to
the readers going first to your website when they are looking for information
in that particular niche category.
While there are
multiple other ways of generating traffic to your website, these few should be
more than enough to get you started.
Are you ready to boost your website traffic for
free?
Free web traffic with 10KHits.